Artificial intelligence (AI) is transforming the retail industry by enhancing in-store shopping experiences through personalization. This technology allows retailers to understand and predict customer preferences, streamline operations, and offer tailored services that increase satisfaction and loyalty. Here’s how AI is revolutionizing the in-store shopping experience. Understanding Customer Preferences AI-driven analytics provide retailers with deep insights… Continue reading AI in Retail: Personalizing Shopping Experiences In-Store
Category: Ecommerce
Best AI chatbots for customer service: Ten superb platforms to enhance your support with a dash of AI magic
When it comes to finding the best AI chatbot for your customer service needs, there’s a whole lot to consider. From integration capabilities to data protection policies, the options seem endless. But fear not! We’ve done the legwork for you and rounded up the crème de la crème of the chatbot world. These ten contenders… Continue reading Best AI chatbots for customer service: Ten superb platforms to enhance your support with a dash of AI magic
How recommendation AI could help boost your webshop’s efficiency
The end of the corona-era ecommerce boom and the ongoing impact of supply chain issues has significantly impacted D2C brands, especially those in fashion and apparel. As such, brands must move their focus away from growth towards profitability, adapting their cost base and improving efficiencies. There is not, of course, a single silver bullet solution… Continue reading How recommendation AI could help boost your webshop’s efficiency
Conversational UX for ecommerce: how human is too human?
With the tightened financial times we’re currently living in, businesses are looking to find ways to work more efficiently with what they have and get more value from their existing customers. This has often led to ratcheting up automation across industries. Companies are developing AI solutions to make their online stores more efficient, from automating… Continue reading Conversational UX for ecommerce: how human is too human?
Everything you wanted to know about returns (but were too afraid to ask)
Returns, especially after Black Friday, are a complex and often costly aspect of business in the ecommerce world. They’re also a fact of life. In December 2022, we sat down with Gulnaz Khusainova, CEO & Founder of Easysize, and Sophie Aubard, CEO & Co-founder of yayloh, to chat about the impact of returns, the data around… Continue reading Everything you wanted to know about returns (but were too afraid to ask)
Should you embrace TikTok marketing?
For the past year or so, there’s been one question every marketer’s asking themselves: “Should we start running ads on TikTok?”. The logical follow-up to this question is, “How do we run ads on TikTok?” Well, we’re eager to answer those questions. So, in October 2022, we invited Luke Jonas, CCO of Nest Commerce, to… Continue reading Should you embrace TikTok marketing?
A Handy Guide to Writing Effective Chatbot Copy
Making an incredible bot takes more than just building the flow. You also need effective chatbot copy to ensure that users don’t feel like they’re talking to, well, a robot. To that end, we asked Lucy Samuel, a copywriter who’s done great work with Certainly clients Feastables and Roadrunner, to walk us through the process… Continue reading A Handy Guide to Writing Effective Chatbot Copy
What’s your strategy for Black Friday and Cyber Monday in 2022?
Black Friday and Cyber Monday strategies that work What’s your strategy for Black Friday and Cyber Monday in 2022? In all likelihood, you’re going to see your website traffic double (exciting), conversion rates go up (hooray), and nearly a third of your customers return their purchases (scary). The peak season will add extra stress on… Continue reading What’s your strategy for Black Friday and Cyber Monday in 2022?
Multilingual Chatbot: Learn How to Speak Your Customer’s Language
From our friends at Crowdin. The power of the Internet allows you to tap into a global community, expanding into a market you may have never considered before. So now, companies that have customers in different countries with different languages can create multilingual funnels using localization and globalization strategy. Moreover, research by Common Sense Advisory… Continue reading Multilingual Chatbot: Learn How to Speak Your Customer’s Language
How to Collect First-Party Data in a Privacy-First World
From our friends at Inflow. With the increasing instances of data and privacy breaches, today’s consumers are becoming much more privacy-conscious. In turn, these concerns surrounding the use of personal data by corporations and businesses, both big and small, have led to the introduction of new privacy laws—most notable being the General Data Protection Regulation… Continue reading How to Collect First-Party Data in a Privacy-First World